Email is so cheap that they can make money even with almost no click-through. |
Despite the steady decline of click-through rates, plain-vanilla banner ads continue to dominate the online advertising landscape. |
From the straightforward cover page to the easy click-through gallery of images, the publication proves again that less is more. |
The more click-throughs to your site from its listings in Google, the higher it will be moved in the search results. |
Ultimately, most online advertising is sold on the basis of the number of views an ad receives, or the number of click-throughs it generates. |
That translates into more completed transactions, more click-throughs, etc. |