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What is a spruiker?

What is a spruiker? Here are some definitions.

Noun
  1. (Australia) One who spruiks business, a tout.
  2. (Australia) One who toots their own horn.
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Examples
And the media have lapped it up with all the critical engagement of a carnival spruiker.
On one occasion, the spruiker refused point blank to tell me the name of the company he was representing.
Celebrity spruiker and Celebrity Apprentice contestant Max Markson said the networks would soon be knocking at Boldy's door.

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