| However, as nutella grows in mass appeal, it may be easy for the brand to lose that edge. |
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| While nutella is a relatively new product for American consumers, it has lined European pantry shelves for decades. |
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| He writes about nutella, Hot Pockets, and cereal, and tweets lyrics from Kanye, Eminem and the musical Rent. |
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| Cooked on a circular grill, it's spread with a generous daub of Nutella and filled with chunks of papaya, avocado and banana. |
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| And for the chocoholics in the crowd, gone are those nights of trying to smear Nutella over your partner's naked torso. |
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| Still, Nutella seems highly aware of the importance of erring on the side of niche. |
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| I didn't encounter Nutella again for a decade. 1996 is remembered both as the year I left home and the year Ferrero brought out The Simpsons collectable Nutella glasses. |
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| Slice challah bread into 1.5 inches then slit hole in middle of each slice and fill with Nutella. |
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| The main differences were that Nutella uses peanut oil instead of vegetable oil, skim milk instead of skim milk powder, and cocoa instead of reduced fat cocoa. |
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| And Nutella can play the foodie card only in America, Leong points out. |
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