| What had been a niche market for technology nerds soon became a mass market as consumers discovered the benefits of computing, said Atherton. |
| The organic market, once a niche market, is gradually becoming more mainstream. |
| The company has a niche market in building roads and bespoke factories in Scotland. |
| European cinema may be something of a niche market, unlikely to yield high returns. |
| Horror is a great genre for beginning film directors because it is a niche market. |
| This distributor fills a niche market with indie films, documentaries, and other entertainment discs, and fills it well. |
