By 1961, when the company changed its name from haloid to Xerox, 10,000 had been installed. |
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The idea was acknowledged in 1947 by Xerox, formerly known as The Haloid Photographic Company. |
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When Xerox, then Haloid, was first thinking of a copying machine, they retained a prestigious research firm to probe the size of the marketplace. |
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In fact, he draws on the storied Xerox, known at its 1906 founding as the Haloid Company, as a prime case. |
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Haloid Corporation flourished by abandoning the standard equipment sales business model and adopting a leasing model. |
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By the time two executives at a company then called Haloid took notice, time was running out on his patent. |
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Finally, he met Joe Wilson, the president of a photo paper company called Haloid. |
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It played a major role in the development of xerography and exchanged that technology for equity in the Haloid Photo Company that later became Xerox Corporation. |
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In 1947 he formed a licensing agreement with the Haloid Corporation. |
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