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What is another word for down-market?

Need synonyms for down-market? Here's a list of similar words from our thesaurus that you can use instead.

Adjective
Indicative of a lower class or reduced level of refinement
“The new restaurant in town offers a down-market dining experience with cheap, greasy food and plastic furniture.”
Noun
A market where a majority of investors are selling, causing prices to drop
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