“The catchphrase was delivered with a look of saucer-eyed amazement which slayed the studio audience every time.”

“Before the afternoon was out, a class of tinies had a new and uproarious catchphrase.”

“Although the five a day catchphrase might be appropriate for adults, it could be a disincentive for children.”

“Various character traits and catchphrases are spoofed, and to get the humor in these moments, a viewer will need to know where they came from.”

“It's rare for an author to give a new phrase to a language, rarer still in these days of spin, catchphrases and advertising straplines.”

“At a time when radio comedy in Britain was often extremely mannered and driven by catchphrases, The Goon Show was a huge leap.”