| Intensifying this sense of alienation, Border Brujo assumes the persona of a pachuco or cholo. |
| The term cholo refers specifically to a member of a social group that is a contemporary extension of the pachuco. |
| The event, held in conjunction with Pachuco Car Club, included food and entertainment from a variety of acts ranging from blues bands to stand-up comedians. |
| Today's comparably visible low-rider subculture continues to articulate the pachuco heritage in imagery and in letters to the editors of Low Rider Magazine. |