| The ability to deliver and prove high levels of performance is no longer just a competitive advantage. |
| The cattle barons dominated because without property rights the biggest operations gained all the competitive advantage. |
| However, when foreign competitors do not follow these good standards they gain competitive advantage because they can produce goods cheaper. |
| All it means is that the source of competitive advantage from technology is not in terabytes or gigaflops any more. |
| Also, large producers are loath to green their products unless they see a competitive advantage to doing so. |
| This means the day-long event will provide quality information about how to leverage IT for competitive advantage. |
