When an ad makes a 'tween feel like there's an inside joke between them and the advertiser, it's a home run. |
One advertiser wanted to geofence their competitor, to send an offer before a shopper walked into that store. |
That junk food-munching young zombie who is watching a burping contest on AXN, is pure gold for the advertiser. |
But it is the advertiser who wants to fire well targeted bullets, not buckshot, that would be the most excited. |
Any advertiser who is interested in increasing conversions on their website will find Website Optimizer useful. |
You risk fingering some guy who's your neighbor and a potential advertiser and subscriber. |